I’m truly excited to welcome you to The White Apron — your new home within the Saladmaster Family. It’s an honor to have you join us on this journey, and we’re thrilled for the opportunity to help you build a business that is not only rewarding but rooted in purpose and wellness.

At The White Apron, our mission is to empower families to cook better, live healthier, and create a life filled with joy and balance. We believe that great meals start with great cookware, and more importantly, that intentional time spent in the kitchen and at the table can nourish both body and soul.

In today’s fast-paced world, families are constantly juggling busy schedules while still trying to put wholesome meals on the table. That’s why we proudly offer Saladmaster cookware — to help you prepare delicious, nutrient-rich meals in less time, and without compromising on health.

We’re so grateful that you’ve chosen to share in this mission — to bring this message of wellness to your loved ones and your community.

As you begin your journey with us, I encourage you to read through every part of the ASSOCIATE START! guide. It’s filled with insights and tools to help you grow confidently and successfully. And remember, you’re never alone on this path. If you have questions or need support, please don’t hesitate to reach out to your Dealer or to me directly.

We are here to support you, cheer you on, and walk alongside you as you grow through our Success Program.

Welcome to The White Apron Family — where we cook with care, live with purpose, and change lives one meal at a time.

Warmly,
Amy-Amina
Founder, The White Apron

We Change Lives with Every Dish!